Shark Diaries

The untold stories of founders building real things, in real markets. Dive into their journeys, challenges, and lessons.

Why founders should stop borrowing other people's playbooks
Aug 11, 2026

Why founders should stop borrowing other people's playbooks

The startup ecosystem thrives on advice. Every day, founders are told what works, what doesn't, which strategies to follow and which mistakes to avoid. Success stories are packaged into frameworks, YouTube videos and coaching sessions...

The Founder Who Thinks Indian Horror Needs a Reality Check
Jul 16, 2026

The Founder Who Thinks Indian Horror Needs a Reality Check

For Yusuf, horror was never just another film genre. It was an experience. The kind that leaves audiences uneasy long after they leave the theatre. The kind that shocks, unsettles and lingers in memory.

They Chased the Fastest-Growing Market. They Left Their Biggest Strength Behind.
Jul 16, 2026

They Chased the Fastest-Growing Market. They Left Their Biggest Strength Behind.

For nearly a decade, Dunzo represented one of India's most loved convenience apps. If someone forgot their house keys, needed medicines delivered late at night, wanted documents picked up from an office or groceries from a nearby store, Dunzo became the default choice in cities like Bengaluru.

The Startup Mistake Every Founder Makes At Least Once, OkCredit Did Too.
Jul 16, 2026

The Startup Mistake Every Founder Makes At Least Once, OkCredit Did Too.

One of the easiest mistakes founders make is assuming they know what customers want before customers have a chance to tell them. The assumption usually comes from logic.

A Failed Startup Taught Him Not to Trust Customer Opinions. It Led to Wakefit.
Jul 16, 2026

A Failed Startup Taught Him Not to Trust Customer Opinions. It Led to Wakefit.

One of the earliest traps in entrepreneurship is mistaking enthusiasm for demand. A founder presents an idea, people nod in agreement, focus groups applaud the concept and early conversations end on a hopeful note.

How a Civil Engineer Turned an Unfinished College Experiment into a Deep-Tech Startup
Jul 16, 2026

How a Civil Engineer Turned an Unfinished College Experiment into a Deep-Tech Startup

Some startup ideas are born out of market research. Others emerge from years of industry experience. Prageesh P.'s journey began with something he almost threw away.

How This 16-Year-Old Built an AI Startup Valued at ₹100 Crore
Jul 16, 2026

How This 16-Year-Old Built an AI Startup Valued at ₹100 Crore

When conversations around artificial intelligence began dominating the technology industry, many entrepreneurs rushed to build products around the trend. Pranjali Awasthi's journey, however, started years before AI became mainstream.

She Left Google at 23 to Build a Platform That Makes AI Work Simpler
Jul 16, 2026

She Left Google at 23 to Build a Platform That Makes AI Work Simpler

For many engineers, earning a job at Google is the destination. For Aashna Doshi, it became the beginning of a different journey. At just 23, she made the uncommon decision to leave Google.

Ayush Tiwari from Lucknow is Building a Fashion Experience Tailored to Every Body Type
Jul 03, 2026

Ayush Tiwari from Lucknow is Building a Fashion Experience Tailored to Every Body Type

Ayush Tiwari grew up in Lucknow noticing something that many women quietly deal with while shopping online. No matter how beautiful an outfit looks on a model, it rarely gives a clear picture of how it will actually fit a different body type.

This Founder is Helping Independent Artists Release Music Without the Usual Hassle
Jul 02, 2026

This Founder is Helping Independent Artists Release Music Without the Usual Hassle

When Manas Baranwal was running his own independent music label, he kept running into the same problems: delayed support, unclear processes, and distributors that artists simply couldn't trust.

This Student Turned His Fascination With Rockets, Drones and Robotics Into a Startup
Jul 01, 2026

This Student Turned His Fascination With Rockets, Drones and Robotics Into a Startup

Omkar Sai Rithvick Sankranti was still a student when most of his peers were figuring out what they wanted to do with their lives. He already knew. Growing up in Hyderabad with a genuine interest in drones, rockets, and robotics, he founded CDART in 2022.

This Founder is Building a Faster Way to Access Medicines and Diagnostic Services at Home
Jun 30, 2026

This Founder is Building a Faster Way to Access Medicines and Diagnostic Services at Home

When people think about healthcare, they usually think about hospitals, doctors, or pharmacies. But for many families, accessing healthcare is not always as simple as visiting a clinic. Delayed medicine deliveries, difficulty finding required medicines, and the inconvenience of visiting diagnostic centers can make healthcare more stressful than it needs to be.

Building Tenzor: A Student Founder's Effort to Help Businesses Grow
Jun 29, 2026

Building Tenzor: A Student Founder's Effort to Help Businesses Grow

Growing up in Kalyan, Maharashtra, Daivik Pawar was always curious about business. He wanted to understand how companies grow, how deals are made, and what drives long-term success. Over time, that curiosity developed into a deeper interest in sales, finance, and entrepreneurship.

What If LinkedIn and GitHub Worked Together? This Founder Is Trying to Find Out.
Jun 28, 2026

What If LinkedIn and GitHub Worked Together? This Founder Is Trying to Find Out.

While using platforms like GitHub and LinkedIn, Raj K S noticed a recurring challenge. Professionals often had to switch between multiple platforms to showcase their work, build their professional identity, network with others, collaborate on projects, and execute ideas.

The Chennai Startup Building an AI Brain for Modern Cybersecurity Teams
Jun 27, 2026

The Chennai Startup Building an AI Brain for Modern Cybersecurity Teams

Most organizations today use multiple cybersecurity tools to protect themselves from cyber threats. Yet security teams often face too many alerts, too much data, and not enough clarity on what actually matters.

This Founder Is Connecting Colleges, Students, and Companies Through One Hiring Platform.
Jun 26, 2026

This Founder Is Connecting Colleges, Students, and Companies Through One Hiring Platform.

While working closely with colleges, students, startups, and hiring teams, Dhanashree Paste noticed a problem that seemed surprisingly common. On one side were students looking for internships, campus placements, and early career opportunities.

She Turned Her Own Healing Journey Into a Clinic That Has Helped 10,000+ Patients
Jun 25, 2026

She Turned Her Own Healing Journey Into a Clinic That Has Helped 10,000+ Patients

In the world of aesthetic treatments, many patients often focus on results. However, Dr. Sidrah Agharia believes that care should go beyond procedures and appearances. Her journey began with a personal health challenge.

Startup Buzz

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AI Automation & Tech Studio

Atovio

Atovio

Personal Air Purification

Olive OGs

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Armed Forces Ethos & Youth Community

GrowMango

GrowMango

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Nature's Makhana

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Healthy Snacking Movement

Remiwire

Remiwire

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EEzyVolt

EEzyVolt

EV Battery Tech

IMF Global Horizons

IMF Global Horizons

Study Abroad & Migration

Gnixar

Gnixar

Career & Tech Education